MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIP

MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIPTask 1- (3000 Words) According to Torrington et al , 2011, p73 Human resource strategies can be stimulating to produce and satisfying to display, but how can we make sure that they are implemented?. Using relevant literature critically analyse this statement and examine how human resource strategies are implemented by entrepreneurs. Use relevant examples and substantiate does the implementation of such HR strategies bring the desired outcomes. Please ensure that your assignment follows this structure: ? A table of contents ? A list of figures and/ or list of tables where appropriate ? Introduction -( 10 marks -400 words) ? Literature Review-& Critical Analysis (70 marks -2200 words) ? Conclusions- -( 10 marks -400 words) ? References / Presentation ? 10 marks ? Bibliography ? Appendices if appropriateTask 2 ? Individual Written Presentation 3000 Words- Develop an effective business plan for launching a new product and obtaining financial and managerial support from potential backers. Explain the key issues that you would highlight and emphasise in a presentation of your business concepts including the questions that you would expect from potential investors and your considered answers to them. Students are also required to submit Ten power point slides of this business plan in the Appendix. Assessment Criteria, word limit and the breakup of marks1. Nature of the business ? Should provide the background and history of the business. Also contain the goals as well as the product or services description being proposed. It also discuss the supplier information, agreements and ownership structure and legal considerations. 10 marks- 600 words 2. Situation Analysis ? Should do SWOT analysis, identify potential customer, geographical area, business competitors. 10 marks- 600 words 3. Marketing Strategy ? Should present the costing and pricing, sales projection, and marketing plan. 10 marks- 600 words 4. Operations and Human Resources Strategy ? Should state what operations strategy will be undertaken. Also include the manpower needed, HR planning , recruitment & selection strategies , motivation . 10 marks- 600 words 5. Finances ? To include the revenue, expenses, and financial projections. 10 marks- 600 wordsTask 1 (3000 words)- 50%Your analysis must be grounded in appropriate academic literature and must provide clear evidence of independent critical evaluation. (50%) 2000 words- 50 marksTask 2 (3000 words for individual written presentation) -50% You are required to identify critical issues that would generate interest. For example: 1. Nature of the business ? Should provide the background and history of the business. Also contain the goals as well as the product or services description being proposed. It also discuss the supplier information, agreements and ownership structure and legal considerations. 10 marks- 600 words 2. Situation Analysis ? Should do SWOT analysis, identify potential customer, geographical area, business competitors. 10 marks- 600 words 3. Marketing Strategy ? Should present the costing and pricing, sales projection, and marketing plan. 10 marks- 600 words 4. Operations and Human Resources Strategy ? Should state what operations strategy will be undertaken. Also include the manpower needed, HR planning , recruitment & selection strategies , motivation . 10 marks- 600 words 5. Finances ? To include the revenue, expenses, and financial projections. 10 marks- 600 words:

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