MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIP

MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIPOrder DescriptionTask 1? Individual assessment contribution (an individual set of supporting documentation from each student in report format equivalent to 3000 words, excluding references and absolute maximum); Assessment Weighting 50%Task 2? For the 50% written presentation, students should submit a written business proposal???.MORE INSTRUCTIONS?..MODULE TITLE: ? MANAGING HUMAN CAPITAL AND ENTREPRENEURSHIPPROGRAMME: Masters in international hospitality managementDATE ASSESSMENT TO BE COMPLETED AND SUBMITTED:?????????????????????????????????????-Assessment Type: Individual Assignment:Task 1Individual Coursework (50%)Task 2Individual Written Presentation (50%)????????????????????????????????????????Indicative Assessment Requirements for the Module;-ASSIGNMENT BRIEFAttempt both the tasks below:Task 1- (3000 Words)According to Deakins, D and Freel,M , 2015, p15 ? A high degree of self-confidence or perceived self-confidence, called self-efficacy has been advocated by some writers as an important concept in entrepreneurship. High self-efficacy in entrepreneurship translates into self-belief in one?s capabilities to mobilize resources, motivate others and produce change (business start-up)?.Using relevant literature critically analyse this statement and examine the characteristics, traits and qualities an individual needs to become a successful entrepreneur. Use relevant examples.Please ensure that your assignment follows this structure:? A table of contents? A list of figures and/ or list of tables where appropriate? Introduction -( 10 marks -500 words)? Literature Review-& Critical Analysis (70 marks -2000 words)? Conclusions- -( 10 marks -500 words)? References / Presentation ? 10 marks? Bibliography? Appendices if appropriateTask 2 ? Individual Written Presentation 3000 Words-Develop an effective business plan for launching a new product and obtaining financial and managerial support from potential backers. Prepare ten power point slides to explain the key issues that you would highlight and emphasise in a presentation of your business concepts including the questions that you would expect from potential investors and your considered answers to them.Assessment Criteria, word limit and the breakup of marks1. Nature of the business ? Should provide the background and history of the business. Also contain the goals as well as the product or services description being proposed. It also discuss the supplier information, agreements and ownership structure and legal considerations. 10 marks- 600 words2. Situation Analysis ? Should do SWOT analysis, identify potential customer, geographical area, business competitors. 10 marks- 600 words3. Marketing Strategy ? Should present the costing and pricing, sales projection, and marketing plan. 10 marks- 600 words4. Operations and Human Resources Strategy ? Should state what operations strategy will be undertaken. Also include the manpower needed, HR planning , recruitment & selection strategies , motivation . 10 marks- 600 words5. Finances ? To include the revenue, expenses, and financial projections. 10 marks- 600 words

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